Asian Studies and Management: Southeast- and South Asia

Get a degree in only three and a half years from one of Germany’s most unique academic programs and get your passport for the business world of the 21st century.

Profile

Degree

Bachelor of Arts (B. A.)

Department

Business, Cultural, and Legal Studies

Projected Length of Studies

7 Semester

Start of Studies

winter + summer semester

Standard Class Size

15

Accreditation

ZEvA

Gruppe von Studierenden (unterschiedlicher Nationalität) vor einem Whiteboard, eine asiatische Studentin schreibt etwas an, die anderen schauen interessiert zu.

Please note that this is primarily a German-language degree program. You will need C1 level German skills to attend full time. Exchange students are welcome to take classes. Click here for more information. Get your credentials recognized or learn about our German preparation year here.

GOING DIGITAL - Important Information for Winter Semester 20/21

The winter semester starts on October 12, 2020. Due to the global corona pandemic, most courses will take place online. We are currently looking into the possibility that certain small group courses could take place in-person.

HTWG video on YouTube

Studying with lake view

Become an ASIA expert

Thank you for your interest in our bachelor’s program in Asian Studies and Management Southeast- and South Asia. Our 7-semester program prepares graduates for the complexities of doing business in Asia. Students learn how Asian markets and companies work, develop the management skills needed for international business, and strengthen their intercultural skills.
The program is based on a solid combination of courses that provide you with both language and cultural-diplomatic skills, as well as a wide range of business-economic content. Courses are taught using a hands-on approach, allowing you to immediately put these skills into practice when you start your career.
One of the highlights of the program is a complete year abroad that includes one academic semester at a university and an internship semester at a company or organization. This gives you a deeper understanding of the culture, mentality and everyday business practice, as well as real-world skills for the country you select.

What can I do with my degree?

Graduates from the BA program in Asian Studies and Management acquire a broad range of international management skills that allow them to work in the following areas:
•    Marketing and Sales
•    Project Management and Consulting
•    Human Resource Management
•    Export, Trade and Logistics
•    Starting a Business and Business Development


Many of our graduates find employment in one of the following types of businesses/organizations - either in Germany or abroad:
•    Companies
•    Service providers
•    Chambers of commerce/other organizations
•    NGOs and start-ups

Asian Studies Alumni LinkedIn page

 

  • When I was trying to figure out what to study, I was considering the two opposites: ethnology or business administration. The program in Asian Studies and Management, which merges both, turned out to be the perfect solution.I really grew during my year abroad, and it opened the door for my next career steps: Two years as managing director of the German Centre in Jakarta and now setting up a subsidiary in Malaysia for a mid-sized food company.

    Julia Maria Baur, Managing Director IREKS Asia Pacific SDN.BHD., Kuala Lumpur

     

  • When I started my studies, I was focused on the academic background as the foundation for my career. Although the program in Konstanz gave me this, it also provided me with something far more valuable that will accompany me for the rest of my life: The flexibility, sensitivity and inner calmness to interact with people from different cultures and new ideas, and therefore to be able to work in different areas in different countries.

    Benjamin Uhlig, Data Scientist bei Julo, Jakarta

     

     

     

  • The combination of management, culture and the study abroad year gave me the qualifications to jump into a responsible position immediately after my studies. I worked for an international, family-run company in the automobile industry and was responsible for developing business and marketing strategies and involved in international sales. Now I’m ready to open my own business: a fair concept store. 

    Ingrid Lang, GF ila ila, Kirchheim u.T.

     

     

  • I was definitely looking for a business-oriented program, but definitely not a straight business program. Asian Studies and Management sounded much more exciting and really offered the perfect range of topics. Even though I didn’t end up in Southeast Asia, the intercultural content and the year abroad in Indonesia with my internship at the German Center in Jakarta gave me the background to work in international teams.

    Simone Küchle, Corporate Finance Compliance bei Deutsche Bank, Frankfurt/M.

     

  • I discovered my fascination for Southeast Asia and its dynamic economies during a trip around the world. I chose the BAS program because the specialization suited me, and I liked the way the program content was inter-related. I’ve never regretted my decision. The integrated year abroad gave me a good professional orientation, strong experience and contacts in the country. The combination of management skills and Indonesian language and culture were particularly useful for my career in Jakarta.

    Damian Scherers, General Manager bei AGS Indonesia, Jakarta

Curriculum

  • Preliminary Studies

    The preliminary studies (semester 1 and 2) part of the Asian Studies and Management program cover the following subject areas: business administration, economics and business law, regional studies for Southeast- and South Asia, and of course the corresponding foreign language Indonesian/Malay.
    From the very beginning, you take courses and work on projects together with students from Asia, which gives you the opportunity to work on your language and intercultural communication skills.

     

  • Main Studies


    During the main studies (semesters 3-7), students spend three semesters in Konstanz and two semesters in Asia (one academic and one internship semester). The main studies build upon the fundamentals covered previously and are expanded to include international aspects.    

     

  • Year Abroad

    The heart of the main studies is the year abroad (semesters 5 and 6). This gives you the opportunity to expand on your knowledge in language, regional studies, intercultural communication and applied business administration studies. The first of the two semesters abroad is spent studying abroad at one of our Asian partner universities. The second semester is spent working for a company in one of these countries.

     

  • Thesis/Degree

    The last step in getting the degree is to complete a written bachelor’s thesis on an area of international management in Asia. You have many options here in terms of topics. The bachelor’s degree gives you international qualifications for entry-level positions. You can also go on to get a master’s degree right here at the University of Applied Sciences or at a university abroad.

    Click here to find out more about our Master´s program International Management Asia-Europe.

  • Portrait von Prof. Dr. Konstantin Hassemer
  • Prof. Dr. Konstantin Hassemer

    Program Director Asian Studies AS

  • Room M 307
    +49 7531 206-331
    hassemer@htwg-konstanz.de


  • Office hours

    Tuesdays 9:00 - 11:00 (only during the lecture period) and by appointment

To top