As part of the “Master's taster course”, Bachelor's students or graduates have the opportunity to attend selected lectures or seminars and thus gain a realistic impression of the Master's programme in Business Management. For more information, please click on this link.
Business Management
Application-oriented, in-depth expertise, relevant future skills, and diverse personal development: your toolkit for the responsible leadership of the companies of tomorrow!
Study Orientation and Advising
You are currently completing a Bachelor's degree or have completed one and are now interested in the Master's program 'Business Management'? Would you like to sit in on a lecture, exchange ideas with current students, and ask the lecturers questions? Or would you like personal subject-specific advice to address your individual concerns?
Take advantage of our wide range of orientation, advice and information services and feel free to contact us if you have any questions.
Ask the BW chatbot!
The BW chatbot provides you with helpful answers round the clock on all study-related topics, including: applications and admissions, course structure and module plans, examination formats and deadlines, work placements and study abroad, final-year projects, points of contact and how to get in touch.
Information Offers
- Online Info BWM (4 November 2026, 16:00)
In the online information event for the Master's programme in Business Management, you will learn everything you need to know about the course content and structure, the application and admission process, and career prospects and opportunities. The link to access the event will be available here in due course.
- State‑wide Study Information Day (18 November 2026)
Save the date!
Course Information Day
18 November 2026, 10.00 am to 8.00 pmCome along on the day to find out more about the content of the Bachelor’s degree programme in ‘Business Administration’ and the Master’s degree programme in ‘Business Management’. And feel free to ask any specific questions you may have.
The two information sessions on the Business Administration programmes will take place at 11.30 am and 2.00 pm in a hybrid format:
- in person in lecture hall P103
- online via the following webex-Link
- Study Days at HTWG (9–11 March 2027)
HTWG and the Faculty of Business, Culture and Law - home of the Business Administration programme - present themselves to prospective students during the Study Days in March.
- Individual Subject Advising BW
Do you have personal concerns, individual issues or specific questions about the BWM Master’s programme? Then subject advising is exactly right. Don't hesitate to contact us.
Further information on study orientation and counseling services
Soft Skills and Entry Requirements
The Master's programme in Business Management requires students to be willing to engage with the multifaceted issues involved in viewing companies as complex social systems. The aim is to expand and deepen the business management knowledge and skills acquired in the Bachelor's programme. Commitment and initiative, critical thinking and moral reflection are essential soft skills for this.
An essential prerequisite for admission to the Master's programme is a first professionally qualifying university degree in business administration or a related subject with a predominantly business-related content and a final grade of at least 2.5.
Application and Admission
You can start the Master's programme in Business Management in either the winter or summer semester. Fifteen places are available per semester.
• Application deadline for the winter semester:
1 June of the respective year
• Application deadline for the summer semester:
1 December of the previous year
Applications can only be submitted online.
The BWM Open Day for invited applicants offers an engaging programme of information and activities, featuring, amongst others, lecturers and staff from the Business Administration degree programmes, as well as the Business Administration Students’ Association.
If you have earned 180 ECTS credits in your bachelor's degree programme, you may be admitted on condition that you complete additional coursework.
General information about the application process, selection procedure and admission requirements is provided on the German student administration website.